The Johnny Carson Show called!!!
by Paul Hartunian
Some one from Johny Carson's team read the Brooklyn Bridge story in a small midwestern newspaper. They asked if I'd send a sample.
I did. I didn't hear anything for probably 2 or 3 months. Then I got a phone call.
Johnny was going to do a “little bit” about the Brooklyn Bridge on the Tonight Show. It would be aired in the next few days.
Well, Carson's “little bit” turned out to be about 10 minutes worth of air time for me. Carson even did one of his comedy knock-off routines based on the Bridge certificate.
Here is a small clip from the show:
(click play to start)
It started all over again. A whole new round of media people saw that Carson show. They hadn't done a story on the Bridge, but they wanted to do one now. The phone started ringing again and I was on my way to weeks of additional free publicity.
From that day on, my life has never been the same. I know how to use the media to get just about anything I want. And I've used it over and over and over again.
Life is a lot of fun when what you want is yours for the asking!
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